Oriental food & Bollywood pop


All that food tells about culture
We designed strong, urban, meaningful image for a new ethnic food chain.
Logotype design
The logotype uses calligraphic elements and an iconic Oriental star as well as it keeps an excellent redeability small sizes in packaging and stickers.

A taste of Bollywood
A new food chain asked for a strong, urban, meaningful image for its products. We created a colorful identity based on a mixture of elements from a number of different traditions as Bollywood cinema, Middle East tales like Arabian Nights and Pop influences.


Color system & patterns
We created a color system oriented to young public and designed to make impact as well as fell spicy and tasty as the Oriental food.


Colorful patterns for menus, packaging, stickers and merchandising.